Shifter Affiliate Program Guide

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Earn your fair share by helping Canadians buy, trade, or refinance their vehicle

Shifter is a pay-per-sale automotive affiliate platform that lets creators, publishers, and businesses earn real money by sending real car buyers into Shifter’s national sales and finance network.


Instead of getting paid pennies for leads or clicks, Shifter pays affiliates when deals close.

No selling. No inventory. No dealerships. Just revenue share.


How Much Can You Earn?


Shifter pays affiliates based on what the customer does:

Customer Action Affiliate Payout
Buy a vehicle $400 per funded deal
Trade in a vehicle $350 per funded deal
Refinance a loan $100 per funded deal

Why Shifter Pays So Well


Most automotive affiliate programs pay for leads:

Shifter pays for results.


Shifter operates on a pay-per-sale model. Dealers and lenders pay Shifter when a deal is completed, and Shifter shares that revenue with the affiliate that referred the customer.


This creates a fair system:


  • Affiliates get paid what the deal is actually worth
  • Shifter only pays when money is made
  • Dealers get serious, pre-qualified customers

No one loses.


Three Customer Types You Can Monetize


Shifter monetizes three of the most valuable automotive actions in Canada:


1. Vehicle Buyers


People looking to purchase a car, truck, SUV, or powersport vehicle.

They apply online, get pre-approved, and Shifter’s finance managers match them with real inventory they qualify for.

You earn $400 per funded sale.


2. Trade-In Customers


Many buyers have a vehicle to trade.

Shifter handles the valuation, logistics, and paperwork. When a trade is completed, you earn $350.

This stacks on top of the purchase payout.


3. Refinance Customers


Drivers who already own a vehicle but want lower payments, better interest rates, or cash-out refinancing.

You earn $100 every time a refinance closes.

Refinance traffic converts extremely well — especially during high-interest environments.


What You Actually Promote


Affiliates don’t have to sell cars.


You send people to a Shifter landing page that includes:


  • A branded application form
  • Credit-based pre-approval
  • Nationwide inventory access
  • A personal finance manager


Shifter does the rest.


Your audience gets:


  • Real approvals
  • Real options
  • Real vehicles


You get paid when deals fund.


Custom Landing Pages & Content


Every affiliate receives:


  • A custom Shifter page
  • A dedicated application form
  • Conversion-optimized layout
  • Tracking on every customer


These pages are designed to force traffic into the application instead of letting users bounce.


No menus. No distractions. Just results.


Why This Works for Influencers, Brands & Publishers


Shifter converts traffic from:


  • Auto & finance creators
  • First Nations communities
  • Credit rebuild audiences
  • Rideshare & delivery drivers
  • New Canadians
  • Gig economy workers
  • Trade & blue-collar workers
  • Outdoor, RV, powersports, and lifestyle brands


If your audience drives, Shifter monetizes it.


We Handle the Hard Part


Shifter has licensed dealers, finance managers, and lender access across Canada.


They:


  • Qualify the customer
  • Secure financing
  • Source vehicles
  • Handle trades
  • Close the deal


You don’t touch paperwork, banks, or dealerships.


Who Can Join


Shifter works with:


  • Influencers
  • Content creators
  • Publishers
  • Communities
  • Brands
  • Websites
  • Email lists
  • Social media channels
  • Local businesses


Approval is required. Shifter prioritizes affiliates with real, engaged Canadian audiences.


Why This Is Better Than Lead Gen


Most auto affiliates get paid $10–$25 per lead.

Shifter pays $100–$400 per customer.

You don’t need volume.
You need buyers.


Get Started


Apply to become a Shifter Affiliate and get your custom landing page.


Once approved, you can start earning from:


  • Purchases
  • Trades
  • Refinancing


All across Canada.


Sell cars online without ever leaving home.

Andrew and his team are dedicated to delivering on their promises and it’s been a pleasure to work with him."

Jason Mayhew, CEO @ AutoAgents

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About Inculeader

Inculeader is a marketing agency dedicated to generating high-intent leads and building brands that convert. Having managed over $6,000,000 on Google Ads alone, we know what does and doesn't work.

Email

andrew@inculeader.com


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